Lo Dixon began in front of the lens as a model in Los Angeles— where she first fell in love with light, story, and the unspoken. After a decade capturing intimacy as an Award-Winning Wedding Photographer, she stepped into fashion design to meet a deeper need for women: reclaiming beauty through their own becoming.
No. 01
We exist to remind women that beauty isn’t something you earn— it’s something you reclaim.
Born from the intersection of art, intimacy, and personal rebirth, our purpose is to help you see yourself as both the muse and the masterpiece.
Through intentional design and poetic detail, we create pieces that celebrate the sacred, the wild, and the ever-evolving story of becoming.
No. 02
Our style is where softness meets shadow. It’s raw lace and clean lines. Liquid light on skin. Inspired by cinematic beauty, undone elegance, and the quiet confidence of a woman fully in her body. Every piece is designed to feel like a secret— meant for you first, and maybe them second.
No. 03
We design from the inside out— guided by feeling, formed by intention. Each piece begins with a question: How does she want to feel in her own skin? From fabric to fit, we create with reverence for the body, the story it holds, and the power it’s reclaiming. Nothing is rushed. Everything is crafted to be worn like a whisper and remembered like a vow.
IT ALL BEGAN WITH AGAPE LOVE.
This isn’t just a brand. It’s a reckoning. For the women who’ve been told they’re too much— too loud, too soft, too bold, too anything— MÉLURE is a place to return to yourself.
This brand was born from agape love. The kind that creates, heals, awakens. I'd spent many years of my adulthood in a slumber, and then met someone who gave me a mirror. And through that reflection, I was reminded of who I truly am.
MÉLURE isn’t just about seduction— it’s about self-return. It’s about beauty as devotion. Power as softness. Lingerie as a ritual of remembering, and becoming.
MÉLURE is about what woke up in me.
The version of myself that had always been there, just waiting for a chance to return.
Everything cracked open. Not in some perfect, polished, Instagrammable way.
But in the raw, soul-splitting moments where I finally stopped asking for permission.
I stopped dressing for the gaze. I started dressing for the ache. The hunger. The pulse in my chest that said, “You were never meant to blend in.”
I stopped choosing comfort over truth. I stopped playing small just to keep the peace. And I started becoming the woman I came here to be. And you can too.
That’s what MÉLURE is.
It’s not just lingerie— it’s sacred rebellion.
A ritual of reclamation. A love letter to the woman underneath the armor.
For every woman who’s ever been called too much,
too soft, too wild, too emotional, too loud, too complicated—
This is where you say,
“You’re damn right I am.”
And you wear it like a crown.
Not for them.
For you.
founding story
of MÉLURE.